Program
NBTS Networking Break
Nordic BTAs
Tuesday March 17, 2026 15:10 - 15:40 CET The NBTS partner and exhibitions area
NBTS Networking - Final Goodbye "Fika"This is the final opportunity to tie the new relations close and make sure this event was successful.
We invite you to a last goodbye fika and a wish for a safe return home.
Closing Ceremony – Passing the "Budstikke"
Nordic BTAs
Tuesday March 17, 2026 15:00 - 15:10 CET Main stage | Grand Container
Closing Ceremony – Passing the BudstikkeAs NBTS26 draws to a close, it’s time for the Nordic Business Travel Association to return to the main stage for one final highlight. Together, we will reflect on the key learnings and insights from the past two days – the ideas and perspectives that will help shape the future of business travel and meetings across the Nordic region.
EMCEE – Bringing It All Together
Tuesday March 17, 2026 14:50 - 15:00 CET Main stage | Grand Container
Closing Session – Bringing It All TogetherAfter two inspiring days, 15 breakout sessions, 5 keynote addresses, and countless hours of networking, it’s time to reflect on what we’ve learned. In this closing session, our NBTS26 Emcee will take the stage to weave together the key insights, highlights, and takeaways from across the summit.
Keynote Session | SISU - The Strength to Carry On Under Pressure
Nordic BTAs, Elisabet Lahti
Tuesday March 17, 2026 14:05 - 14:50 CET Main stage | Grand Container
The Inner Journey of Sisu: The Strength to Carry On Under PressureIn today’s fast-paced world, we all face the same question: how do we stay grounded, balanced, and brave when life doesn’t slow down and we face pressure?
In this inspiring and down-to-earth keynote, Finnish behavioral scientist Dr. Elisabet Lahti introduces the Finnish concept of sisu—a powerful spark of inner strength that appears when things get tough. Blending science with storytelling, Elisabet takes you on a journey into your resilience through her research and real-life transformational quest: a 2,400 km endurance expedition across New Zealand.
NBTS Networking Break
Tuesday March 17, 2026 13:00 - 14:00 CET The NBTS partner and exhibitions area
NBTS Networking BreakMore than just a coffee break, this is one of the most valuable sessions of the summit. Step out of the formal program and into a space designed for connection, conversation, and discovery.
Lunch by Scandic
Scandic Hotels
Tuesday March 17, 2026 12:15 - 13:00 CET Scandic Göteborg Central - Lunch venue
Welcome to a wonderful welcome lunch at Scandic Hotels. We open the doors 11:45
Welcome!
Breakout | From Policy to Engagement: Driving Smarter Travel Choices Through Better Communication
Tripism, Adam Kerr
Tuesday March 17, 2026 11:45 - 12:15 CET Main stage | Grand Container
The success of a travel program isn’t defined by its policy — but by its engagement.
If travelers don’t see the benefits, understand the why, or feel supported, then even the best-designed program will underperform.In this session, I’ll share practical best practices that leading organizations are using right now to transform travel behavior — without adding friction or control. Learn More...
Breakout | Business Travel, Transformed — Turning Expense Data into Strategic Insight
Emburse, Marne Martin
Tuesday March 17, 2026 11:45 - 12:15 CET Breakout session - Hong Kong
Breakout Sessions: Business Travel, Transformed — Turning Expense Data into Strategic InsightInnovation in travel is not only automation, it is applied intelligence. This session shows how AI and real-time expense signals turn day-to-day transactions into timely decisions. We focus on how teams can forecast spend, detect patterns early, and tune policies in response to what is actually happening. Read More....
Breakout | Discover the Power of Strategic Travel Program Reviews
Areka
Tuesday March 17, 2026 11:45 - 12:15 CET Breakout session - Melbourne
Discover the Power of Strategic Travel Program ReviewsBefore diving into your next Travel Management Company (TMC) RFP, take a step back and ask: Do you truly understand your current travel program?This session reveals how a well-executed program review can transform your sourcing outcomes. You’ll explore how to uncover hidden inefficiencies, align internal priorities, and set a clear strategic direction—ensuring your next TMC partnership is built on a solid foundation. Read More....
Breakout | You Built a MICE Policy. They Built Workarounds.
Event Logic, Henrik Vallentin
Tuesday March 17, 2026 11:45 - 12:15 CET Breakout session - Montevideo
You built a MICE policy to create control, compliance and better data – but planners and stakeholders keep finding workarounds.
In this panel debate, we’ll unpack why well-intended meeting programs fail in the real world: wild bookings, TMC limitations, misaligned incentives and tools that were never built for MICE. Expect honest perspectives, concrete examples and a lively discussion on how to regain control without killing flexibility.
Breakout | Beyond the Visa: Navigating the New Era of Cross-Border Business Travel
Nomadic
Tuesday March 17, 2026 11:45 - 12:15 CET Breakout session - Bergen 1
Cross-border travel is becoming more complex, with new digital systems like EES and ETIAS reshaping short-term immigration. This session explores emerging challenges, contrasting global trends with regional developments. Attendees will gain insights into how companies can strategically respond to evolving compliance requirements through smarter planning, stronger partnerships and streamlined travel processes. Read more...
NBTS Networking Break
Tuesday March 17, 2026 11:00 - 11:45 CET The NBTS partner and exhibitions area
NBTS Networking BreakMore than just a coffee break, this is one of the most valuable sessions of the summit. Step out of the formal program and into a space designed for connection, conversation, and discovery.
EMCEE announce Coffee break
Tuesday March 17, 2026 10:55 - 11:00 CET Main stage | Grand Container
The BIG shift - Future Lab
Nordic BTAs
Tuesday March 17, 2026 09:55 - 10:55 CET Main stage | Grand Container
The BIG Shift – Future Lab Workshop
Business travel and meetings management is entering a new era. Rapid digitalization, changing workforce expectations, sustainability demands, and new business models are transforming the way organizations plan, purchase, and deliver travel and meetings.
EMCEE Q&A + Introduce the Big Shift - Future Lab
Tuesday March 17, 2026 09:45 - 09:55 CET Main stage | Grand Container
Keynote Session 4: What does it take to future-proof travel for a global organization?
Scania Group, Mia Andersson
Tuesday March 17, 2026 09:15 - 09:45 CET Main stage | Grand Container
What does it take to future-proof travel for a global organization?Discover how Scania revolutionized its travel program by shifting from a decentralized, outdated approach to a dynamic, future-ready platform. Led by Mia Andersson and her team, honored as the European Travel Team of the Year 2025, this transformation placed traveller experience at the heart of every decision, building a new ecosystem in collaboration with innovative suppliers and cutting-edge technologies.
Keynote Session 3 | Hacker, Entrepreneur & Cyber Security Expert
Nordic BTAs, Wilma Emanuelsson
Tuesday March 17, 2026 08:30 - 09:15 CET Main stage | Grand Container
Keynote Session – Hacker, Entrepreneur & Cyber Security Expert
Wilma Emanuelsson is a 21-year-old hacker, entrepreneur, and speaker with a remarkable journey in cyber security and innovation. What began at the age of seven as curiosity for breaking systems soon evolved into a mission-driven career. As a hacktivist, she has taken on the fight against child exploitation and human trafficking, demonstrating how ethical hacking can be a powerful force for good.
At the Nordic Business Travel Summit in Gothenburg, Wilma will share her story and connect it directly to the business travel and meetings & events industry. From safeguarding sensitive traveler data and mitigating cyber risks at global events, to understanding the human factor behind security breaches, she will provide insights that challenge leaders to think differently about risk management.
EMCEE: Welcome back to Day 2 — it’s time for Hard Talk with the Nordic BTAs.
Nordic BTAs
Tuesday March 17, 2026 08:15 - 08:30 CET Main stage | Grand Container
Welcome to Day 2!
We’ll start with a brief reflection on the highlights from yesterday before looking ahead with fresh energy to today’s exciting agenda.
It’s time for Hard Talk with the General Managers from the Nordic Business Travel Associations. No filters. No excuses. Just the truth that shapes our industry.
Morning Walk
Nordic BTAs
Tuesday March 17, 2026 07:00 - 07:30 CET Ocean front - Harbour walk
Carl & Fredrik will take you for a lovely morning walk in the beautiful city of Gothenburg.
This refreshing walk will boost your energy and power you up for day 2 of NBTS26
Breakfast by Scandic
Scandic Hotels
Tuesday March 17, 2026 06:30 - 08:00 CET Scandic Göteborg Central - Breakfast room
Start the day with a lovely breakfast and energy boost that will take you through day 2