23% of travel managers say lack of executive support is a daily hurdle. Whether you’re educating a new boss or just tired of hearing "no," this session is your secret weapon to get the C-suite on your side. We'll give you tools to prove your program’s worth, win the budget you need, and turn skeptical execs into advocates. Leave with a toolkit that'll make even the toughest execs say, "I’m sold."

1. Learn proven strategies to secure C-suite buy-in for your travel program 2. Engage in a workshop with your peers to address and overcome common objections 3. Take home a toolkit to craft an executive summary that highlights your program's value